PPC Ad Networking is a great way to reach your audience and drive sales. This post is a list of the top 15 PPC ad networks that will help you monetize your site.
There are so many PPC Ad Networks available on the internet today. However, finding the right one can be a nightmare. In this article, we have compiled a list of some of the best PPC Ad Networks.
There is no doubting that Google Ads remains the greatest PPC ad network available. Google’s vast ad network is suited for all sorts of campaigns, regardless of your industry or size.
The main negative is that it is highly competitive, and because it is the first option of marketers, it is rather expensive when compared to other PPC ad networks.
Bing is the greatest Google Ads substitute. Bing ranks second in global desktop searches, with a 2.72 percent market share (as of July 2019). Marketers may import campaigns from Google Ads into Bing Ads, making it easier to get started.
The most significant benefit of advertising on Bing is that it also serves Yahoo search traffic and has access to LinkedIn data, improving total reach.
Facebook is remains the most popular social networking site, with over 2.41 million monthly active users. When compared to other ad networks, Facebook offers a variety of unique targeting possibilities, such as an individual’s hobbies and likes.
Another advantage of employing Facebook Ads is that they are difficult to block because the promoted and sponsored posts are integrated with the users’ news feed, increasing exposure and resulting in a greater click-through rate.
YouTube, which is owned by Google, is the most popular video sharing website, with over 2 billion active users and 5 billion video views every day.
You may quickly reach a wide range of audiences and persuade them to buy your items using YouTube. Unlike other ad networks, YouTube costs you every time someone watches your video.
If you want a high ROI, Advertise.com is the greatest option because you may bid on keywords at a much lower cost than on larger ad networks.
Advertise.com allows you to broadcast several sorts of adverts on their network, ranging from contextual advertising to video.
Their real-time click shield technology removes bots and fraudulent clicks on your ad, ensuring that you only pay for legitimate visitors.
Adblade, although being less popular, has a network of over 300 million users. The main benefit of using them is that you may target premium national and local sites.
Another benefit of utilizing Adblade is that they provide geo-targeting (zip code, DMA, state) as well as interest targeting on all ad units.
You may quickly build high-converting Adblade advertisements by following best practices.
LinkedIn is the most popular B2B advertising network, allowing you to connect with professionals who are more likely to respond to your ad.
You may effortlessly target professionals using demographics, job title, company, education, and skill set with over 630 million active users.
Furthermore, LinkedIn allows you to reach out to people you already know through account, website, and contact targeting.
TikTok is a fast rising social media video app in the world. TikTok, which debuted in 2017, has more than 1 billion monthly active users.
With precision targeting, you can quickly contact the proper audience and earn a high ROI. The most crucial thing to note about TikTok Ads is that it presently offers only one ad unit, which is the traditional in-feed video ad.
RevContent, as a content discovery platform, concentrates on a specific sort of PPC marketing, namely content advertising. It offers consumers with tailored content, allowing marketers to attract high-quality visitors to their website.
You can offer your content to the appropriate audience at the right moment with their precise targeting choices and real-time reporting.
Simply bid on relevant keywords, and your material will appear below related content on external websites.
Bidvertiser places your adverts on third-party websites that join up for their revenue-sharing program.
When compared to other major PPC ad networks, Bidvertiser’s average cost-per-click is quite low. In reality, you may easily obtain short tail keywords at a considerably lower cost than you would with Google or Bing Ads.
Their extensive network of over 78,500 websites can assist you in attracting high-quality visitors.
Pinterest has over 300 million monthly active users who are always looking for new ideas and goods.
Pinterest has 300 million members, with 70% of them being female, making it the finest ad network for those selling female-centric items like cosmetics, makeup, or female clothes.
Because most people use Pinterest to uncover new ideas, they’re interested in learning more about your brand and goods, which may help you raise brand recognition and sales.
Taboola is a market leader in native advertising systems. Advertisers may access up to one billion users using Taboola.
The best aspect about advertising with Taboola is that it gives you with information about the audiences of publisher websites, allowing you to create advertisements that are relevant to the content of the page.
This will help you boost your click-through rate and conversion rate.
AdRoll, as a retargeting network, targets people who have previously expressed interest in your product but have returned without completing the sale.
AdRoll uses Facebook, Twitter, Instagram, and Google to convert your website traffic into purchases. Users see your advertising while exploring other websites, reminding them that they haven’t finished the transaction, haven’t viewed some things, or have left some products in their basket.
With their vast network, you may reach nearly all of your previous visitors.
Media.net is one of the most rapidly expanding contextual ad networks in the United States. Media.net, like Google Advertising, focuses on user intent via relevant search phrases and serves tailored ads to them, increasing conversion rate.
You can simply contact your potential clients and persuade them to test your items thanks to their vast network of over 500,000 websites.
Outbrain is another content discovery tool that displays advertisements beneath relevant information on third-party websites.
The most significant benefit of adopting Outbrain is that it offers a variety of targeting options, including demographics, user interests, geo-targeting, and device targeting.
Outbrain has over 1 billion interest profiles, so you can quickly enhance your conversion with precision targeting.
Pay-Per-Click (PPC) is a way to promote your business by paying each time one of your ads gets clicked.
PPC has exploded in recent years and is a very cost-effective form of internet marketing. The amount of money that you pay depends on two main factors: the ‘bid price’ and the ‘relevance’ of your ad.
Choosing to outsource this function to an advertising network gives you access to quality traffic spread across many well-known platforms of both the search and display networks.